Credit insurance provider Atradius has launched its new digital platform called Atrium, a tool which provides customers and distribution partners with real-time data to better understand buyers, credit limits, and how much risk a company poses.

The platform is designed to improve the user experience, including time efficiency for policy administration. Atradius claim that operations that used to take 15 minutes now only takes three minutes to complete.

Eric den Boogert, managing director, Atradius Asia, says, “We have invested time and effort in talking to our customers and understanding how to make life easier for them. This tool puts our customers at the centre as well as improving our customers' interactions with their own clients.”

On the platform, Atradius’ customers can search for and view information about buyers' creditworthiness, including buyer ratings, current cover and claims. They can then directly apply for a credit limit. Atradius say that credit limit decisions, in most cases, are immediate.

"We've had strong positive reactions from customers who have piloted the new digital platform. The extended information about their buyers helps with business decision-making and they like that everything is now organized around their customers, which is most important to them."

Atradius Atrium was launched on June 19 2017 and more features will be rolled out over the course of the year.

Photo: group.atradius.com